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The Value Of Online Shopping
Author : Lorraine Salvi
Interestingly while I understand the benefits of online shopping I had a real epiphany moment the other day. I went to purchase nappies for my 7month old and wanted to get them from a great warehouse discount place (we are going through a lot of nappies at the moment). Their delivery fee was $7 so I thought that I would go out there and save the $7, only to realise on the drive there that I had now spent way more than I was saving getting there!
As I was driving out there I started to think about the cost-value equation.
To get nappies from this discounted I save around 10cents per nappy (Huggies) and then I buy a pack of 3 Huggies 240’s wipes and the price is the same as paying for 2 and getting one free (about $16) with most other retailers, so the savings are worthwhile. There is a delivery fee however of $7 and this really put me off getting the products delivered! It was a real sticking point!
So I got both children ready and in the car, drove the half hour to get to the discount warehouse, spent 5 minutes in the warehouse and then drove the 30minutes back home! Crazy right?!?
On the drive however I started to analyse the value equation and kept thinking – I’m Mad!!!!! Here I am trying not to spend the $7 because I think it negates the point of buying discounted nappies, when I suddenly realised how much I was spending by driving to get the nappies. Not only was I using up a lot of petrol by driving for 1hour - 45 kilometres in total, equating to the value of around $30 (worked out at 0.70c per km). I was also wasting valuable time of mine (1.5 hours) (which really is at a premium) that I could’ve spent with the children doing something fun!
And the more I thought about it, the crankier I was with myself! The last two times we have bought nappies while at the shop I have had to go to at least two different stores to get the right sized nappy. Then I have to figure out how to get these big boxes back to the car with two children.... And yet I could’ve simply placed an order over the Internet and spent $7 to avoid all of this and perhaps spent the time at the park or in the garden....
Never again will I moan over a reasonable delivery fee when I consider its value to my petrol, time and how carefree it makes my life.
Author's Resource Box
MumsDelivery is an Australian online business directory that helps busy mums to discover businesses that will deliver products and services to straight to their door. If you found this article helpful then take a look at www.mumsdelivery.com.au
Article Source:
Articlebliss
Tags: online shopping, groceries online, home delivery
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Submitted : 2010-09-02 Word Count : 478 Popularity: 121