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What Is Attraction Marketing?
Author : J.R. Quarles
Copyright (c) 2010 J.R. Quarles
If you're fimilar with the Internet, you have heard the term, Attraction Marketing. There has been an outbreak of Newly Invented Titles such as "Attraction Marketing Experts."
Attraction Marketing-
If you are like many, you don't have the slightest clue about marketing, let alone attraction marketing. I'm not picking on you; I'm just stating the obvious. The truth about this is that many Marketers flaunt the word around but they don't have a clue on the real meaning. The mastermind behind attraction markeing is said to be Mike Dillard. In Magnetic Sponsoring, Mike Dillard said it best when he said, people don't care about your business; they only care about what you can do for them. Wow, this concept is very easy to understand... With that said, why do only 3 percent of Network Marketers implement this teaching? The answer still remains to be seen.
So, you still don't understand the word/concept of attraction marketing? That's okay; I'll break it down in more detail. Attraction Marketing is the use of marketing techniques designed to teach/show prospects that you can help them reach their goals. Instead of talking about how your business can change their life - talk about how your training and skills will help them become successful. Remember Mike Dillard's saying - people don't care about your business; they only care about what you can do for them.
How to become more attractive if I'm new?
This question crosses many networkers mind when they try to transition into attraction marketing strategy. The answer is rather simple. You become attractive by creating your own niche. This can be done by studying different marketing strategies or even surrounding yourself with a mentor. For example, the person who hangs around celebrities is more attractive due to their association with that celebrity. The same thing goes with network marketing - so, who do you know? My answer is this - Ask your upline or top people in your organization to be your coach/mentor. You'll be surprised that the majority would be happy to help you along your journey.
Attraction Marketing is the new wave, so don't get left behind using old outdated traditional marketing tactics. Your final step, sell yourself and not your company!
Author's Resource Box
J.R. Quarles is an experience Attraction Marketing Specialist, Who helps struggling Network Marketers create an online presence. Click HERE to learn more about Attraction Marketing.
Article Source:
Articlebliss
Tags: Attraction Marketing, JR Quarles, Magentic Sponsoring, Mike Dillard, Network Marketing, MLM, Direct Sales
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Submitted : 2010-08-14 Word Count : 1 Popularity: 380