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Public Speaking - How To Influence Your Audience

Author : Edward Hope


         


Most people these days have to do some form of public speaking. From presenting ideas to co-workers to sales presentation to speaking from stage. To get ahead in your career or business it is a big advantage to be able to influence an audience to make a choice, to convince them to take an action or change their mind . Here are six key strategies you can implement to be more effective in influencing your listeners:

1. Know Your Audience

To influence your you must know what they want. They are there for "what is in it for them." Also you need to consider the audience's level of knowledge and experience of the subject you are discussing when preparing your speech.

2. What Do You Want To Achieve

There must be a clear reason for you to be presenting. Do you want them to think differently, take a certain action or change their opinion. When you are clear on your objective it makes it easier to develop your speech to influence your audience.

3. Share Relevant Stories

People have grown up listening to and watching stories. They love to listen to them. If you tell stories that are relevant and interesting they will engage the audience. Well told stores help the audience to relax and be more interested in your proposal.

4. Use Facts In An Interesting Way Facts add weight to your message. However, facts by themselves can be cold. Make the facts clear, concrete and interesting to help convince them, For example, if you are talking about the number of insects in the world, to say there is trillions is ok, but it is better to say that if all the insects were collected and stacked on one another they would make a heap 3 feet tall covering the entire earth.

5. Use Questions Effectively

Questions get an audience to think. It engages and gets the audience's attention. When you are asking questions you get them to wonder about the answer.

6. Quotations.

Quotes from well-known and recognized experts can help to add authority to your points. The quote should relevant and as brief as it can be. Don't use quotations that have become over-used.

In business or in a career, the ability to influnce an audience is a key skill to master for success. Effective public speaking skill are in demand as ever. What can you do to improve your public speaking and presentation skills?


Author's Resource Box

To claim your free course on effective public speaking and speak with ease to any size audience visit http://www.ArtOfGreatSpeaking.com

Article Source:
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Tags:   speak with confidence, fear of public speaking, confident public speaking, public speaking training, public speaking fear, public speaking anxiety, public speaking tips, public speaking skills

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Submitted : 2010-07-11    Word Count : 1    Popularity:   165