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MLM Recruiting - Todd Falcone Insider Secrets To Recruiting Professionals - Review
Author : Jim C Green
This article is a review of Todd Falcone's "Insider Secrets to Recruiting Professionals" home study course. Todd has been very successful in MLM sponsoring, as a successful associate and trainer for a lead generation company for over 10 years. More recently he has specialized in recruiting professionals in his local marketplace. Due to his meteoric career path, many are interested in his methods and home business building tips. His success formula is as follows:
Mindset + Skill-set + Action = Results.
Mindset and belief comes first in the formula. Do you believe your current occupation? If you don't believe in it, it will be difficult to lead others. It is vital that you “believe” that network marketing works and in your company, products and services. You must be able to answer yes to these questions:
1. Do people really receive the incomes you want to make in this industry?
2. Do people create the kind of money you would like to have in your life in your company?
3. Do your products and services make a real difference in people's lives?
The second piece of the formula for MLM prospecting is skill-set. What kind of skills are needed in the MLM or direct sales industry? Leadership skills are required above all else in MLM. Aligning yourself with an effective system that develops your leadership abilities is imperative.
The third piece of the equation is actions. The most important activity you must be involved with is “exposure.” Marketing and prospecting are the two key activities you must be accomplishing. What tools and systems are you using to expose your opportunity and eventually your products and services? Knowing that prospecting is the #1 activity that leads to revenue, you can choose to be either good at it, or bad at it. The only two options in prospecting are to either recruit up, or recruit down.
Talking to “your broke friends,” or poorly-qualified Internet “suspects” takes you down the socio-economic chain where you will encounter the most skepticism and resistance. Most people are afraid of “recruiting up,” although once they try it, soon discover it to in fact be the path of least resistance. “Professional” people or those in a higher socio-economic class have already have "business sense" and can afford to invest in a good opportunity.
Would you rather have a realtor in your home business or someone who earns minimum wage and flips burgers? A realtor takes risks as an independent salesperson and knows how to prospect. A minimum wage earner takes no risk as they clock-in and out in exchange for minimum wages. This should be a no-brainer for your own MLM recruiting focus.
New marketers often don't see the opportunity before their very eyes. As stated by Todd, “the eyes cannot see the things they are not prepared to see.” What would you business be like if you were to contact a realtor whenever you see a listing in front of a house? Pick up the phone. “Hi Jan, I just saw your listing. I’m an entrepreneur expanding my business in the area. Do you at all keep your options open beyond what you now do in your real estate business?” If “yes,” set an appointment introduce them to your business via your best prospecting tool. You should consider also contacting other professionals to include mortgage brokers, insurance agents, small business owners, sales professionals, and managers.
Author's Resource Box
“Insider Secrets to Recruiting Professionals” is essential training for anyone that wants to improve their own MLM recruiting effectiveness. Jim Green can help with advertising business Internet marketing skills and training of all the professionals and entrepreneurs soon to be entering your home business.
Article Source:
Articlebliss
Tags: insider secrets to recruiting professionals, mlm, network marketing, affiliate marketing, internet marketing, mlm prospecting, home business
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Submitted : 2010-02-12 Word Count : 657 Popularity: 116 Times Viewed: 17
