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Online Provides Lifeline For SME’s

Author : Brad Swarner


         


The internet is proving to be critical to the success of the UK’s SME population as research from Premierline Direct, the business insurance specialists, shows that business owners are relying on the great world wide web to help cut the cost of running their company.

Consumer concerns over the credit crunch and rising fuel are driving a 38 per cent surge in online spending this year2, 51 per cent of businesses said they use the internet because it gives them more control over expenditure and believe it is more cost effective than using more traditional methods to purchase goods or services, such as insurance.

In addition, it seems more SMEs are turning to the internet as part of their day to day operations to improve efficiency with 70 per cent of business owners reported to use it to reduce travel and time spent out of the office, believing it makes them more productive.

As small businesses become more online-focused to reflect changes in consumer patterns3, firms themselves are using the internet more, with over half purchasing more online than they did three years ago. And it’s not just that company bosses are surfing the net during working hours as 28 per cent prefer to use it before 9am or after 5.30pm.

Businesses are using the net for a variety of activities. Half now pay their bills online and 72 per cent use it for managing their finances. Purchasing online is popular among companies as 54 per cent buy IT equipment via the web, 43 per cent use it for ordering stationery and over a third for booking travel.

Chris Little, managing director of Premierline Direct, said: “The growth of the internet has really made products and services more accessible to business owners and is an ideal tool for companies looking to make time and cost savings by shopping around for the best deals, whilst also benefiting from the speed and simplicity the online channel offers“ Premierline Direct, part of the Allianz Group, provides cover to a wide range of industries from shops and offices to hotels and manufacturing, tailoring its insurance packages to meet the diverse needs of each business. In addition to helping business owners find the right level of cover, Premierline Direct offers its customers a benefits programme, which includes an extensive choice of discounts and deals from over 50 nationwide suppliers, including Apple Store, Nationwide Autocentres, Npower, Esso and HP, helping businesses to make savings on the cost of running their company.


Author's Resource Box

For further information about finding the right business insurance policy for your organisation, please visit http://www.premierlinedirect.co.uk or call 0800 107 9373.
Premierline Direct offer insurance for all kinds of businesses, services include public liability insurance, retail insurance and commercial van insurance.


Article Source:
Articlebliss

Tags:   Public liability insurance, retail insurance, commercial van insurance, business insurance, premierline

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Submitted : 2008-10-16    Word Count : 465    Popularity:   118